Environmental advertising fail
Apr. 7th, 2010 05:07 pmWaterwords that Work had a link to these award-winning environmental ads today.
At first glance, these look like really cool, creative ads. So they must be effective, right? Well, as Erik points out, actually no.

( Why is it that advertising agencies forget everything they know about selling when they’re doing pro bono work? )
At first glance, these look like really cool, creative ads. So they must be effective, right? Well, as Erik points out, actually no.

( Why is it that advertising agencies forget everything they know about selling when they’re doing pro bono work? )